digital marketing jobs trending after lockdown

Why Digital Marketing Jobs are Trending after the Lockdown

The Coronavirus pandemic has added to the popularity of digital marketing jobs in India and around the world.

At a time when the COVID-19 outbreak has impacted jobs around the globe, digital marketing jobs are among the few jobs that can be done from the comforts of your home.

The spread of the virus and the ensuing lockdown made people aware of the virtues of online jobs. Most of the on-field jobs were highly impacted but not digital marketing jobs. That’s the reason digital marketing and work from home jobs have seen an increase in the number of people interested in the jobs that can be done from a remote location.

Credit: codiac

Some of the top companies such as TCS, Wipro, Google, Facebook and Infosys among others are promoting work from home jobs. This has further added to the popularity of online jobs.

If you are also looking for digital marketing jobs you are in the right times. All you need is a computer and an Internet connection for a digital marketing job. There has been a phenomenal growth in digital technology and today there are several services that you can avail online. Right from ordering food to booking an appointment with your doctor to buying a plane ticket to ordering groceries to booking a cab, there is so much that we depend on online services.

Also Read: Choose the Right Keywords for Your SEO Based Practices

Organizations that provide these online services need digital marketing professionals to run their businesses. It is where digital marketing jobs come into the picture. There are various digital marketing jobs that you can apply to.

Popular digital marketing jobs

  • Digital Marketing Manager
  • Blogger
  • Content Writer
  • UX Designer
  • Content Strategist
  • Virtual Reality Developer
  • SEO Specialist
  • SEM Specialist
  • Data Analysts
  • Content Manager
  • Email Marketer
  • Social Media Marketer
  • Bot Developer

If you do not have prior experience in a digital marketing job you can take up a digital marketing course. There are many online learning platforms that provide free and paid online marketing courses. Some of the well-known platforms for digital marketing include Upgrad, Udemy, LinkedIn Learning, Coursera, and Skillshare among others. In fact, if you do not want to take up a course, there are webinars that you can attend. Various freelancers and digital marketing companies are running free digital marketing webinars to promote their brands. It’s your opportunity to learn the tricks of digital marketing for free from these experts.

Since digital marketing is a wide field, before taking the dive, you should be very clear as to what area of digital marketing you want to make a career in. Is it blogging, content writing, paid marketing, search engine optimisation and graphic designing among others?


Here are a few ideas to improve your chances of getting a digital marketing job:

  • Go for an online digital marketing course
  • Build your own website. Great if you can create one in your name
  • Network with other digital marketing professionals
  • Subscribe to blogs that offer free learning resources regularly
  • Engage in Facebook/LinkedIn groups in your area of interest

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